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| Presidents Message/Elaine Rodino | |
| From the Editor/Michael Brickey |
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Many knew Dr. Herbert Freudenberger as the person who coined the phrase burnout. Some knew him as one of the founders of Division 42. As the three tributes to him show, he was also an extraordinary role model and humanitarian. We note his passing as both a tribute to him and an inspiration to us all.
Our modern times have been hard on couples and over half of marriages end in divorce. Couples’ complicated lives and relationships beg for psychologists’ expertise to help their relationships work. The Spring issue has three articles on working with couples. The Division 42 Listserv has been crackling with discussions about ethical issues and APA’s ethical standards. Some members are asking whether the money APA spends on ethics enforcement (estimated at a million dollars a year or more) is redundant with psychology boards’ enforcement and would be money well spent elsewhere. The ethics articles in this issue raise some of these issues as well as dealing with how to navigate tricky ethics waters. Marketing is vital to the success of independent practices. Ben Dean’s article focuses on coaching services and its principles are equally applicable to clinical practices. Elizabeth Carll and Kim Rickett’s articles show how we can piggyback on media campaigns to increase referrals and opportunities for giving presentations and conducting seminars. To sharpen our business skills, David Adams addresses how to use computers and technology. Mike Cuttler shares how to think like a businessman when considering bringing others into the practice. Pat DeLeon and Ron Levant continue to keep us abreast of national issues. Meanwhile it seems that Secret Agent James Bond has been making some interesting discoveries–and reports on them in the Division Notes and News. The candidates’ statements help us choose our future leadership. Finally, to Marty Williams’ consternation, that rascal Clem is back with more shenanigans. I hope spring is finding you healthy, prosperous, and happy and you find this issue interesting and useful. |
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| Michael Brickey, Ph.D., ABPP | |||||||
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