Board of Directors News

Call to order:

President Goodheart called the meeting to order at 9:20 am.

Welcome and Introductions:

Dr. Goodheart opened the meeting by welcoming everyone and acknowledging the voting members attending the final meeting for their elected positions. She acknowledged outgoing Past President Sandra Haber, outgoing Treasurer George Goldman, outgoing APA Council Representatives Michael Enright, Stanley Graham, and Arthur Kovacs, and outgoing Members at Large Jerry Clark and Lynne Hornyak. She thanked them for their work for the Division. Many will be staying on in different capacities. She also welcomed the newly elected members: President elect designate Judith Steward, Treasurer elect Bonnie Markham, APA Council Representatives elect Sandra Haber, Alan Entin and Michael Murphy as well as Members at Large elect Arthur Kovacs, Barbara Wainrib, George Goldman and William Myers.

Dr. Goodheart presented contexts for this meeting both in terms of the broader issues for the Division and the specific issues for the Board meeting. Three growing agendas were identified: (1) E-mail is now being used to do much of the background work and communications of the Board and Division. How the Board functions has been changed markedly since the listserv. The Internet will become more and more a feature of how we interact. (2) The Division has always worked closely with APA advocacy efforts and needs to continue. (3) In the last few years Division 42 has developed major membership initiatives addressing the maintenance and expansion of private practice. This remains an important direction for the Division.

Announcements:

Herb Freudenberger, will receive the American Psychological Foundation Gold Medal for Lifetime Achievement in the Practice of Psychology. The Board expressed its appreciation to Dr. Freudenberger with the following proclamation: The Division of Independent Practice wants to express its love, appreciation, deep respect and congratulations to its colleague, Herbert Freudenberger, PhD, on the occasion of his receiving a Lifetime Achievement Award. The award has been more than deserved. It is based on a record of devotion to the profession, clinical wisdom, organizational effectiveness, statesmanship, experience, steadfastness, and personal warmth without equal. Each member of the division’s Board personally sends Dr. Freudenberger his or her best wishes on this occasion.

The Division 42 Exhibit Booth is making its debut at this convention. It is a semi-circular structure that folds-up to the size of a suitcase, making it very transportable. A central feature of the booth is an enlarged version of the “Road of Life” photograph that is used in our marketing campaigns and practice-with-pride products. The booth was funded jointly by the Membership Committee, the Marketing Committee, and PICK 42. The Division does not expect to recover its expenses this year, but the booth will be used at a number of state affiliate organization conventions as well as our own PDC and the APA convention. On display and for sale at the booth are Division books and tapes and the practice-with-pride products. Jordan Stejskal, Kim Ricketts, and Jeannie Beeaff staff the booth at this convention.

Dorothy Cantor receives the APA award for Distinguished Contributions to Applied Psychology as a Professional Practice. Cantor is being honored by BPA and will receive the APA Award at this convention.

ACTION ITEMS:

Consent agenda: President Goodheart presented the following items to be placed upon the consent agenda.
Approval of minutes of February 4, 1999, Board of Directors Meeting and of 5/24/99 Board of Directors Conference Call (Jean Carter)
Approval of wording changes in Policy and Procedures Manual for Publications and Communications Committee

Ratification of fax votes (Jean Carter)
3/8/99: Division 42 approves the inclusion of the following items in the upcoming book “Saying Goodbye to Managed Care....” written by Sandra Haber and Elaine Rodino....a copy of the 8 brochures....copy of the Straight Talk brochure...motion approved
5/4/99; The listserv procedure will consist of four steps as follows Read, Consult, Warn, Remove.... motion approved
5/25/99: Division 42 will rank this year’s APA Presidential candidates as follows: Norine Johnson, PhD will be ranked #1....motion approved
6/2/99: To approve the contract with Desktop Media for 42 Online services...motion approved
6/21/99: To approve the language of the indemnification policy as presented on the Board listserv...motion approved
6/21/99: To approve the language and additions to the welcome message as presented on the Board listserv...motion approved
Bylaws change for revising all bylaws references to “Midwinter” to “Practice Development Conference” (Jean Carter)
There being no dissent, these items all carried.

Election Report for minutes: Due to the complex nature of this year’s election, the results were reported at the board meeting and added to these minutes.

Judith Steward, PhD, President-Elect
Bonnie Markham, PhD, PsyD, Treasurer
Arthur Kovacs, PhD, Member at Large
Barbara Wainrib, EdD, Member at Large
Sandra Haber, PhD, Council Representative, 3 year term (00-02)
Alan Entin, PhD, Council Representative 3 year term (00-02)
Michael Murphy, PhD, Council Representative 1 year term (00)
George Goldman, PhD, Member at Large (will fill remaining 2 years of Markham member at large term)
William Myers, PhD, Member at Large (will fill final year of Alan Entin’s member at large term)

Treasurer’s Report:

Treasurer Goldman reported that the Division is in excellent fiscal shape, as is confirmed by the financial reports. Our membership dues are $6000 more than had been projected despite a slight decline in membership numbers, as is occurring throughout APA. Additionally, Treasurer Goldman credited the fine work of the Finance Committee, chaired by Bonnie Markham, with the excellent investment income the Division is now enjoying. The presentation of the budget has been reformatted to fit APA guidelines for tax reporting. The financial statements as presented did not show the YTD expenses for each line item. The Central Office will send a revised set of statements showing each line items YTD expenses as well as remaining funds.

Media Special Perils Insurance: (written report available with file copy of minutes) Treasurer Goldman distributed a written report on his research of this issue; he further reported that his research of the insurance premium issue for our P&C editors was resolved. In speaking with APA, APA agreed that it would cover the deductible for a Media Special Perils Policy, which will cover the web page, the Internet, the Bulletin, all advertising we do and anything that we publish. The one stipulation APA made was that all persons covered must have adhered to the ASME Guidelines. To promote adherence, the Board decided to distribute copies of the ASME guidelines annually to every board member and committee chair.

Finance Committee Report (Bonnie Markham).

Investments: Chair Markham distributed a written report about the investments. She reported that the Division is ahead of all projected investment income. She reported that the “Total Portfolio Increase” to date is $20,930. The Division’s investments continue to be in CDs, Vanguard Bond Funds, and Vanguard Index Funds.
The Board of Directors expressed thanks to George Goldman and Bonnie Markham for the fine work they have done for the Division’s finances.

2000 budget: Chair Markham introduced the budget as presented in the agenda book. She made a few minor additions: Under the income section, the Marketing income of $5000 is to be split between PICK 42 ($2000) and marketing ($3000).

Chair Markham reviewed the budget by line item. She made special note that: PDC replaces MW in the budget, Executive Committee has lowered its budget, presidential initiative line item of $2500.00 has been sunset. There was question on one committee’s budget; the chair was available for clarification. The board agreed to decide this issue by the time certain ratification of the budget this afternoon. The Finance Committee worked very hard and has prepared a balanced budget.

A recommendation was made that the budget, including expenditures year-to-date, be sent to all committee chairs to help them have some perspective on how their committee fits into the overall budget, and to help them plan their expenses for the balance of the year.
Kovacs requested that the EC put the consideration of 501C3/501C6-tax status on the agenda for its next meeting.

The ratification of the budget was slated time certain 2:30 pm.

Publications and Communications Report:

Zager reported on the activities of the committee including, the IP, books series, website development, listserv and brochures. Most of the time of the committee has been devoted to the development of the website which is now up and running. Rick Weiss of Desktop Media has been instrumental in the construction of the website and will continue to assist in its development and maintenance. Every item on the website has a cost as with the IP, which started on a $1000 budget and now costs $48,000. Start-up costs are always more than maintenance. In the future the website could have cost offsets such as advertising and continuing education.

1999 Budget Request: P&C Chair reported that $6000 would be needed to cover the cost of our contract with Desktop Media. The contract had been previously approved; however, funds had not been allocated. Two thousand dollars of the request will be covered by the P&C budget. Zager requested that the Board approve the $4000 balance needed to cover the contract.

Motion: To approve the $4,000.00 increase for P&C. By: Zager Action: Motion carried.
42 Online Update: Barry Schlosser gave a demonstration of 42 Online, which is now up and running. There is an area accessible only by members, using their APA membership number, and a public area. The public area has information on becoming a member, information related to psychological topics, and information about the Division’s products. Beginning with the next issue of the IP, the text will be available online. Security of the site will be enhanced shortly by the use of a secure server. The site address is www.division42.org, or can be reached from www.psychologists.help.org.

Proposed Award for Ted Strickland: Jean Carter (who is also President of Division 17) and Elaine Rodino proposed an award for Ted Strickland and Brian Baird for their service in public office as part of the 17/42 joint program being planned for Convention 2000. The Board endorsed the program and agreed to $500 funding for the award.

Marketing/Advertising Update:

Chair Haber reported that her task force’s work continues to fall in four major areas. 1) Brochure Project, which is doing well and has sold over 58,000 brochures. The Division will continue its alliance with Division 29 on the 8 current brochures being sold. 2) Public Relations Project being staffed by Kelly Cunningham. A detailed report of Ms. Cunningham’s work was available in the agenda book. We continue to receive exposure to the public with this portion of the marketing efforts. 3) Honor Roll, we have received $9,000 this year in the honor roll, participants receive Straight Talk Brochures and advertising space in the Bulletin. 4) Practicing with Pride Product Line, the Division has developed a product line, which includes; a tote bag, coffee cups and mouse pads. They all contain the “Straight Talk” logo and are being piloted at this convention.

The Marketing Task Force placed ads in the National Psychologist and received an excellent response for the Straight Talk brochure as well as the Practicing with Pride products. The current issue of the Monitor has a press release about the Practicing with Pride products.
The task force is expanding in 2000 to include state linkages. Our exhibit booth as well as our products will be displayed at various state conventions. Additionally, we are offering our Public Relations Campaign (Kelly Cunningham) to the states as well.

Division Name Change: The Board agreed that the commonly-used “Division of Independent Practice” to refer to Division 42 is not descriptive of who is in the Division. Zager pointed out that the name previously used by the Division was “Psychologists in Independent Practice,” which was more specific and would be clearer to the public. After brief discussion the following motion was made:

Motion: To use as the Division name, including the added extension, as follows, for all purposes: Psychologists in Independent Practice: A Division of the American Psychological Association. By: Kovacs Action: The motion carried.

Carter will consult APA about the appropriate procedure to implement this action.

PICK 42 Report:

President Goodheart introduced the co-chairs of the task force, T. Richard Saunders and Norma Simon, as well as the staff consultant Kim Ricketts. She thanked everyone involved with the project. PICK 42 debuted at this convention with both programming and the availability of the Niche Guides at the exhibit booth. We currently have 30 guides available. They will be advertised on 42 Online as well as in the Bulletin. Pat Pitta agreed to work with APAGS to market the Guides. Students have had a very favorable response to the material at the convention and elsewhere.

Ms. Ricketts distributed lapel pins and ink pens to all members of the Board. The PICK 42 authors will be honored at the social hour. The Board was also able to view the PICK 42 order form and web portion on 42 Online, which also debuted at this convention.
The task force members asked for comments and niche topics and author ideas.
The Board agreed that this was a magnificent project and expressed its gratitude to all who have worked on it.

Executive Session:

President Goodheart called for an Executive Session to discuss the matter of the Division’s participation in a joint funding project for state liaison observers, who are members of the State and Provincial Caucus, to attend the APA Council of Representative meetings. Dr. Ronald Levant made the request and took questions from the board.
Issues raised by the Board included the importance of participation by liaison observers at Council versus how that participation should be funded. There was some disagreement about seeking support from Divisions. The Board would like to encourage the development of other, more permanent funding methods. In the interim, it was proposed that Division 42 demonstrate its endorsement of liaison input to Council by providing funding for a time-limited period.

Motion: To give the State and Provincial Caucus $250.00 this year and $1,000.00 in 2000 and $1,000.00 in 2001 with the understanding that a written report of the activities of the Caucus will be given the Division each year. By: Moldawsky Action: Motion carried: 7 approve, 3 opposed, 4 recused.

NIMH Program:

The Science and Practice Directorates and NIMH sponsored a meeting on science-practice integration and, in particular, practitioner concerns about the use of science in practice. Dr. Michael Murphy attended for Division 42. He reported that the discussion included: the need for collaboration (research as dialogue, practitioner participation in formulating questions); the limits of applicability from the use of Axis I only (as opposed to including Axis II) diagnoses; the translation of findings for practitioners. NIMH will continue to use this format to continue to gain input from practitioners.

Practice Development Conference Report:

Elaine Rodino presented the history of the development of the PDC, which will be held in Beverly Hills, California, March 3-5, 2000. President Goodheart and President Elect Rodino noted that the focus of this conference is continuing education credits for local practitioners and Division governance. It is anticipated that the majority of those attending will be from the Los Angeles area. The Los Angeles Psychological Association is hosting the convention and will not run any competing CE offering during this time period.

Jeffrey Barnett, PsyD, 2000 Implementation Chair, has been working very closely with the Program Chair, Sondra Goldstein, President of the Los Angeles County Psychological Association. Barnett previewed the introductory conference brochure; the mental/dental logo was very favorably received by the Board. The full conference brochure will be ready by the October LACPA meeting.

Barnett stressed the importance of advertising/marketing efforts of the committee. Ads will be featured in two dental society newsletters as well as the LACPA newsletter and our own Bulletin. The preliminary brochure will be distributed at various locations at this convention and posters will be on display. Active marketing will continue throughout the LA area, stressing the application of existing skills to the interface of dentistry and mental health. There will be a booth at the LACPA convention. Students will be contacted through the area professional schools and LACPA, which has a very active student membership. The Fall IP will feature a four-page layout of the conference highlights. Ten CEUs have been approved for psychologists, dentists, and allied professionals.

The Committee anticipates that this convention will be able to pay its expenses through registration and sponsorship by organizations. This will be accomplished by vigorous marketing/advertising, solicitation of sponsorship, and high quality programs offered at a reasonable cost. In addition, speaker fees are less than originally budgeted. In the event that there is a cost overrun, there is $50,000 in reserve from 1998 that can be used to offset expenses. Barnett distributed a written report as well as a budget for the conference.

Tentatively, the governance/conference schedule is: Wednesday night arrival for Board members with governance meetings on Thursday and Friday. The welcome cocktail reception would be on Friday evening and the continuing education programming would be on Saturday and Sunday.
The Committee is seeking an implementation chair for PDC 2001.

Membership Directory:

Chair Markham explained the process for the development of the membership directory. A member survey listing areas of expertise has appeared in the last two issues of the IP and will appear in the Fall issue as well. Additionally the survey will be placed in the apportionment mailing. This year’s budget will be used for preparation, and the 2000 budget will be used for production, printing and mailing. The Directory will be organized by name, geographic location (including city, neighborhood in city, state) and self-identified areas of expertise for practice, public speaking/media, teaching and supervising. It will be in a three-hole punch loose-leaf format with a binder. The final goal is to have the Directory available on 42 Online.

State Liaisons:

Judith Steward reported that the State Liaison Project, which is designed to make Division 42 products (including PICK42 marketing guides and brochures) available to states for their members, is in the development stages.
The Business Consulting Program, which would make consultation services available to members at a lowered cost in return for free advertising in Division 42 publications, is also in the development stages. Currently, the program is looking for funding from outside sources (e.g., the Commerce Department) to develop the agreement with consultants.
Robert Wernick and Judith Steward will be surveying states about possible mutual projects and to get a clearer idea about how the division could best relate to state associations. The committee has obtained some funding in 1999 from the marketing budget. There is a $700 allocation for liaison activity in the 2000 budget. Steward predicted that there may be need for additional funds.

MidWinter 1999:

MW Program Chair Jean Carter reported a small loss for MW 1999. There is approximately $570 outstanding in uncollected credit card debt, which remains before the books can be closed. Appreciation was extended to Carter for her effective and sustained efforts to have a successful MidWinter despite numerous problems.

Motion: That MidWinter Committee cease attempts to collecting the outstanding $570 in credit card debt and close the MidWinter accounts. By: Carter. Action: Motion carried.

CPA Licensure Issue:

Dr. Arthur Kovacs requested that President Goodheart write another letter expressing the Division’s continued support for CPA regarding the licensure issue. The Division has asked that CAPP place the issue on its agenda and collect data on conformity of state licensure with the APA Model Act.

Ratification of the 2000 Budget: The budget, as documented in the agenda book with the minor edits discussed by Markham, was presented for Board approval. An open item regarding the Hospital and Health Care Committee was resolved by the Finance Committee as follows: H&HC will have a $600 budget line in 2000 and utilize the unspent funds from 1999 in 1999 to begin the implementation of its projects for the coming year.

Motion: To approve the amended 2000 budget expenditures of $316, 995 and income of $323,000. By: Kovacs Action: Motion carried.

Brochure Project:

Chair Peter Sheras reported that brochure sales are $10,000 to date. The eight brochures that have been produced jointly with Division 29 will continue to be marketed. No new brochures are planned. While sales are significant, the overall profit has not been great.

APA Philosophy on Finance:

Council Representative Kovacs discussed his concern regarding the approach to financing in APA (the balance of building net worth vs. using available funds for project needs). He requested ideas from the Board regarding a positive approach to opening dialogue on this issue within Council. After discussion the following motion was made:

Motion: Division 42 supports the plan for a meeting of an invited group of Council Representative members to discuss the APA’s budgeting philosophy. The meeting will take place in October at the Consolidated Board meetings. Division 42 will originate the invitations and include all constituencies of APA. By: Moldawsky Action: Motion carried.

APA Presidential Candidate:

Dr. Norine Johnson thanked the board for its support of her candidacy for APA President by ranking her the number one candidate. She requested that everyone further help her by “getting out the vote.”
The Board agreed that a strong message be placed on the listserv informing our members HOW to vote for APA President Elect as well as how to rank the candidates.

Practice Directorate Report: Executive Director Russ Newman reported on the success of the Warning Signs project; there are 254 community or school forums, including over 18,000 teens; over 4 million viewers watched the Warning Signs programs on MTV. Additional projects that the Directorate is working on include the Practice Research Network and Business of Practice Network. The Practice Research Network is considering a joint project which focuses on gathering information about substance abuse problems and treatments in the private sector using real time sampling methodology.

Health Care Reform: Kovacs distributed copies of a health care reform proposal that was developed by a group convened by Dr. Margaret Heldring for presidential candidate Bill Bradley.
Motion: That the Division nominate the health care reform working group for the Grawemeyer Award in Psychology, with the commitment to use any monies received for health care reform activities. By: Kovacs. Action: Motion carried.

IP Report:

Editor Brickey reported that he will include a feature topic in each issue. Included will be guidance on how to adapt and cope in an era of managed care, and the promotion of relevant Division 42 products; there will be a tie-in with the listserv and the website. The summer IP, which focused on Coaching, was very well received. He is working on incorporating multicultural perspectives, and on encouraging student involvement in the IP and student authorship of articles.
Most of the publishing process is now being done electronically. Articles are submitted to the editors electronically, edited in computer files and forwarded to Desktop Media electronically as well. This process has streamlined production tremendously. Student Scott Adams is beginning to work on building advertising.

The Board congratulated Drs. Brickey and Williams on an excellent product!

Psychopharmacology Petition:

Copies of the petition have been received; however, the copies contained inaccuracies that need to be corrected before review. Jack Wiggins will request another draft be sent. Kovacs, Enright and Hornyak will serve as readers for the petition to provide feedback and to consider endorsement.

Anxiety and Depression Screening: Wiggins reported that it is possible to do screening online using a d scale to establish risk. He will look into this further and report back at a later date.

Impact of the APA Ethics Code on Independent Practice:

Task Force member Martin Williams reported for Chair Lenore Walker. The task force is taking on three tasks: 1) to review the material coming out of the APA Ethics Code Revision Task Force. Dr. Walker has requested minutes of the APA task force meetings to assist in that review; 2) to survey our members to find out the perceived impact of the code on them; 3) to work on a Bill of Rights for Psychologists in conflict with state ethics boards. The task force is using the internet for most of its work. Enright urged the committee to address the impact on rural psychologists, since the nature of practice in rural settings poses different dilemmas.

1999 Program Report:

Chair Wernick reported on the 99 program. He listed the PICK 42 programming highlights as well as our featured speaker Rabbi Harold Kushner. The board congratulated him on an excellent program and all of his fine work.

Membership:

Chair Pitta informed the Board that her primary focus will be recruiting student/young professional members. She asked for volunteers that have access to students to distribute our materials. Additionally she is forming a relationship with APAGS and will work with the APAGS Federal Advocacy Coordinator network. The Board also liked the idea of giving students a gift membership to the Division.
The Board of Directors thanked Dr. Pitta for her work as membership chair over the past three years.

Announcement:

Haber informed the Board that for $25 psychologists can have a professionally developed webpage linked with PsychUSA. PsychUSA will link your website to all other psychologists in the network for no additional cost.

Appreciation:

Michael Enright thanked the Board for the years of friendship he has cherished during his tenure on the Board.
Past president Haber commended the Chair; and the Board thanked President Goodheart for her excellent work chairing this meeting as well as the Mid Winter Board meeting.

Adjourned:

President Goodheart adjourned the meeting at 4:55 PM.